Resources are becoming scarcer while energy becomes ever more expensive. There is no question: saving energy is more important today than ever before. In everyday life, a clever idea will often make it possible to save a lot of electricity, heating fuel or water. ArcelorMittal Bremen is looking for such ideas – and is prepared to pay for them with premiums valued at 20,000 euros total.
There is good reason for the Bremen steelworks to extend this invitation to save energy: ArcelorMittal produces up to four million tonnes of crude steel in Bremen. In order to use the energy needed to do this more and more efficiently, the plant wants to invest in methods of production that have the potential of protecting the environment; as a result, it has already significantly lowered CO2 and dust emissions. The action, “Masterminds for Bremen” is designed to open the door to further contributions toward energy savings.
"Saving energy is a subject that affects us all. In our organisation, the concept of saving energy and resources is tightly anchored. With our competition, ‘Masterminds for Bremen’ we now call upon the residents of Bremen to get creatively involved with the subject,” according to the Chairman of the Board at ArcelorMittal Bremen, Dr. Dietmar Ringel. Together with Peter Scherrer, the Director of Human Resources, Ringel introduced the “Masterminds for Bremen” at a velotaxi event on the town square in Bremen. After a short velotaxi parade through downtown Bremen, the futuristic vehicles transported passenger's free-of-charge through the inner city. Thus, everyone could allow him/herself to be driven from one place to another, in the old town and in the pedestrian zone, while saving energy. This environmentally friendly service was intended to impress its passengers in Bremen with the conscious and sparing treatment of energy.
Groups or individuals of any age from schools, clubs or preschools can become “Masterminds for Bremen”. The ideas must be innovative and actually realisable. Besides creativity, it is important that the proposals have the potential to bring Bremen further along the road to becoming an energy-friendly city. Ideas with descriptions and if possible, photos or sketches should be sent directly to ArcelorMittal Bremen. The last day for submissions is 21 June 2013. All participants will be invited to attend ArcelorMittal Bremen’s annual smelter festival on 17 August 2013. There, the prizes will be awarded.
Contact information may be found at www.vordenkerfuerbremen.de. The initiative is also represented on Facebook at www.facebook.com/vordenkerfuerbremen.